Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/69037| Title: | Sponsor- and Country- Related Predictors of Sponsorship Eff ectiveness |
| Authors: | Lucas, Christian |
| Issue Date: | 2015 |
| Publisher: | Springer Fachmedien Wiesbaden |
| URI: | http://10.6.20.12:80/handle/123456789/69037 |
| ISBN: | 978-3-658-07683-2 |
| Appears in Collections: | Marketing & Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 133 2015.pdf | 14.29 MB | Adobe PDF | View/Open |
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