Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/70266
Title: International Corporate Brand Management Evaluating Standardized Corporate Branding Across Countries
Authors: Meierer, Markus
Keywords: Branding Across Countries
Issue Date: 2011
URI: http://10.6.20.12:80/handle/123456789/70266
ISBN: 978-3-8349-2460-5
Appears in Collections:Marketing & Management

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