Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/72149| Title: | Advertising Confluence: Transitioning Marketing Communications into Social Movements |
| Authors: | Saxena Arora, Anshu |
| Keywords: | Social Movements |
| Issue Date: | 2014 |
| Publisher: | Palgrave Macmillan |
| URI: | http://10.6.20.12:80/handle/123456789/72149 |
| ISBN: | 978-1-349-50458-9 |
| Appears in Collections: | Marketing & Management |
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